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Coolmate Journey

Activities Coolmate has done and our plans for the future

203:

03.2019
Coolmate was founded
with 3 shareholders: Nhu (CEO),
Lan (CMO) and Hiep (CTO)
09.2019
Opened office and warehouse
in Ho Chi Minh City
01.2020
Successfully raised Seed round
with $150,000 from 500 Startups
10.2020
Top 10
in Startup Wheel competition
12.2020
Most Favorite Startup
at Startup Viet 2020
End of 2020
2020 revenue increased 6.5x
compared to 2019, reaching 39 billion VND
02.2021
Successfully raised Pre-A round
from STIC investment fund,
amount $500,000
05.2021
Successfully raised funding at
SharkTank Vietnam with
$500,000 from Shark Binh
06.2021
First ESOP distribution,
25 employees became Coolmate
shareholders
End of 2021
2021 revenue increased 3.5x
compared to 2021, reaching 137 billion VND
01.2022
Launched 2 new internal communication channels
Coolmate 101 and LinkedIn Fanpage
03.2022
Received additional $1.1 million investment
from existing investors STIC and VIC
05.2022
Coolmate successfully raised $2 million
Series A from Access Ventures, Do Ventures,
CyberAgent Capital, and DSG Consumer Partners.
07.2022
+ Official partnership with Disney for 2 IPs: Disney and Marvel
+ Second ESOP distribution - 37 employees became shareholders
08.2022
New record of 18,500 orders/day
09.2022
Coolmate successfully raised $2.3 million from GSR Ventures
10.2022
Coolmate Hanoi opened new 2000m2 Office and Warehouse
11.2022
Coolmate Ho Chi Minh upgraded Office and Warehouse
Launched 84RISING brand - Fashion brand for youth
End of 2022
Revenue reached 292.8 billion VND, 2.1x growth compared to 2021
03.2023
Changed and upgraded operations and order processing system
with Vietful Order Fulfillment Solution
04.2023
Launched Coolmate For Running Collection - running product lines.
06.2023
Launched Coolmate For Gym Collection - gym product lines.
07.2023
Third ESOP distribution - 46 employees became Coolmate shareholders.
08.2023
Coolmate made it to Forbes Asia 100 To Watch 2023 list.
10.2023
- >3 million underwear products sold.
- #1 Fashion Website in Vietnam
- Coolmate R&D Hub - Focus on improving product quality and establishing new Supply Chain standards
11.2023
Record of 14,000 orders created on 11/11
12.2023
2023 revenue reached 363 billion VND, achieving 90% KPIs and nearly 30% growth compared to 2022.
01/2024
Partnered with Operation Smile to bring smiles to 55 children
03/2024
Coolmate turned 5 with record 136,000 orders/month
04/2024
Opened Southern Operations Center with 2000m2 area
05/2024
- Reached 250,000 CoolClub members
- Opened new Office for Coolmaters Ho Chi Minh
06/2024
Expanded and upgraded Northern Operations Center with over 2000m2 area
07/2024
Fourth ESOP distribution - 30 members became Coolmate shareholders
09/2024
Launched Warm Clothes for Children Project aiming to provide 152,000 warm clothes for children in need
10/2024
- Successfully raised $6 million from Vertex Ventures
with participation from Kairous Capital
- Launched Coolmate Code of Conduct
12/2024
Successfully delivered first order to US through Amazon platform
03/2025
Launched women's activewear line,
reaching $3 million mark in 2025
06/2025
Reached the first $1 million in sales on Amazon US
10/2025
Successfully raised Series C funding of over $20 million
from Vertex Growth, Cool Japan Fund, Vertex Sea, Young One, and Kairous Capital
03/2026
Opened the first Offline store at Hanoi Center Mall,
175 Nguyen Thai Hoc
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We are writing the next chapter
Trước 2030
IPO

The Story of Coolmate

Coolmate 101

Excellent Customer Service

Who is Coolmate?

7 years ago, Coolmate was just a small website selling basic products for men. No stores, limited resources, and not yet recognized as a true "fashion" brand.

We started with a very simple belief: making good, easy-to-wear products at reasonable prices — and serving customers with kindness.

From a D2C Online model that was very new in Vietnam at that time, Coolmate step by step built its capabilities — from product development and operations to technology and customer experience. 7 years later, we are no longer a small brand only selling basics for men.

Coolmate today is a Performance Lifestyle Brand — expanding into more categories (activewear, women's, accessories...), present both online and offline, and gradually entering international markets.

THAT JOURNEY IS MARKED BY SIGNIFICANT MILESTONES:

Raised the largest funding round in the Vietnamese startup ecosystem in 2025, with participation from Vertex Ventures (Singapore Government) and Cool Japan Fund (Japan Government)

Became one of the fastest-growing sellers on Amazon US: reaching $1 million in 6 months and $3 million after 12 months

Built a multi-channel operational system (Online – Offline – Global) with an increasingly perfected product foundation

But perhaps what remains unchanged — and also the most important thing — is how we view ourselves.

Coolmate is still a team that believes in doing the basics right, getting a little better every day, still keeping very "difficult" commitments like a 60-day return policy even after use, and still putting the customer experience at the center of every decision. From a very small beginning, Coolmate is gradually becoming a larger brand. Not just in scale, but in the way we create value.

AND THIS JOURNEY — AFTER 7 YEARS — IS JUST THE BEGINNING.

Opportunity to Meet Us

Coolmate always needs passionate young people with high determination and a good fit with our Culture. If you're interested in learning more about Coolmate, please leave your CV, and our HR department will contact you soon!

Department

Work Location

NewAssociate Brand Manager

Phó phòng Quản lý thương hiệu

Full-time

Location: Hà Nội

Salary: Theo thỏa thuận

32 days remaining

NewProduction Management & Supply Chain Manager

Production Management & Supply Chain Manager

Full-time

Location: Hồ Chí Minh

Salary: Thỏa thuận

32 days remaining

NewPayable & Receivable Accounting Executive

Chuyên viên Kế toán Công nợ

Full-time

Location: Hà Nội

Salary: 9.000.000 - 13.000.000vnđ

32 days remaining

NewTikTok Business Development Leader

Trưởng phòng Phát triển Kinh doanh TikTok Shop

Full-time

Location: Hà Nội

Salary: Thỏa thuận

Expired

NewEcommerce Leader (Website Business Development Leader)

Trưởng nhóm Phát triển kinh doanh kênh Website

Full-time

Location: Hà Nội

Salary: 20.000.000 - 25.000.000 VND

33 days remaining

NewEcommerce Manager (Kênh Amazon)

Coolmate Amazon Manager

Full-time

Location: Hồ Chí Minh

Salary: Thỏa thuận

Expired

Want to work at Coolmate but haven't found the right position?

If the open positions don't suit you, but you want to join Coolmate in achieving our big dreams, feel confident to submit your application to Coolmate. Our HR department will contact you soon!

Submit Application

Coolmate Journey

Coolmate 101

Who is Coolmate?

THAT JOURNEY IS MARKED BY SIGNIFICANT MILESTONES:

AND THIS JOURNEY — AFTER 7 YEARS — IS JUST THE BEGINNING.

Coolmate Culture

Opportunity to Meet Us

NewAssociate Brand Manager

NewProduction Management & Supply Chain Manager

NewPayable & Receivable Accounting Executive

NewTikTok Business Development Leader

NewEcommerce Leader (Website Business Development Leader)

NewEcommerce Manager (Kênh Amazon)

Want to work at Coolmate but haven't found the right position?

Updates about Coolmate

Come to build the future with us